Industry Insights: Packaging and Merchandising for Inventors

Record Attendance at Sports Licensing & Tailgate Show

SGB reports this morning that attendance of the 2014 Sports Licensing & Tailgate Show exceeded previous years numbers. With over 340 exhibitors and buyers from around the world, this years show was considered a huge success. This event is annualy held in Las Vegas Nevada, and features the biggest brands in sports licensing as well as new and innovative exhibitors with tailgating and outdoor lifestyle products.

“We are a brand new company, launched just under a year ago and this is our first time at the show,” said Cristin McGuinn of Row|One Brands. “We have met with truly qualified buyers and booked orders for our ‘iconic silhouette’ collegiate logoed shoes. Feedback and reception for our product has been very positive. We are excited to come back next year.”

The major sports leagues (NFL, MLB, NBA, NHL, FIFA and NCAA). Buyers representing Academy Sports & Outdoors, Dick’s Sporting Goods, Pro Image Sports, Wal-Mart, Target, HSN, Sports Authority, Costco, Amazon.com, Lids, Big 5 Sporting Goods, Bed, Bath & Beyond, Sport Chalet, TJX Companies and Kohl’s also attended. The show returns to Las Vegas next year on Jan 14th.

The Matthew Kenton Group is a full service product marketing consuting agency serving manufacturers, wholesalers and inventors navigate product development and the retail market.

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